El hombre que FIRMÓ la MUERTE de NOKIA

How Nokia, the company with 51% of the global smartphone market, decided to destroy itself. In 2004, three years before Apple unveiled the iPhone, Nokia engineers had a working touchscreen prototype with internet access in a lab in Espoo, Finland. They presented it at several internal meetings. Each time, it was shelved. Too risky. It could cannibalize the models that were already generating revenue. In this episode, you'll understand how Nokia—the company that controlled 51% of the global mobile phone market, generated 4% of Finland's GDP, and sold the best-selling electronic device in human history—made a series of conscious decisions that took it from a $250 billion market capitalization to being sold off piecemeal to Microsoft in 72 months. This isn't a story about technological ignorance. It's a story about what happens when an organization is more afraid of cannibalizing itself than of disappearing. And about how Stephen Elop, the first external CEO in Nokia's history, wrote the most devastating statement in European corporate history at eleven o'clock at night—and leaked it before dawn. The fall of Nokia, Symbian, MeeGo, the alliance with Microsoft, and the prototype they kept in a drawer. All inside. #nokia #smartphone #apple #microsoft #StephenElop #corporatepower #technology #NokiaFall