Le luxe ne sait plus à qui vendre
✨ The platform I use to invest (commercial collaboration, meaning I may be compensated if you use this link, at no cost to you): ✅ Saxo Bank (For my PEA, my securities accounts, and corporate securities accounts) My favorite broker for its low fees, transparency, and access to global markets. Take advantage of €500 in free brokerage fees for the first 3 months: https://www.home.saxo/fr-fr/campaigns... 📢 Bourseko: A 100% free newsletter. 100% useful content. Every week, Bourseko helps you invest smarter: https://www.bourseko.fr/?utm_source=Y... 💬Who really buys luxury goods? Behind the sector's 429 million customers lies a highly unbalanced pyramid: 90% occasional customers on one side, and 700,000 very high-value customers who account for 24% of spending on the other. This video analyzes the structure of the luxury customer base to understand the sector's current crisis: the decline of aspirational customers, the limits of pricing power, the resilience of jewelry compared to leather goods, and what this means for LVMH, Hermès, Kering (Gucci), Richemont (Cartier), and Moncler. 📊 Main sources: ▸ BCG x Altagamma – True-Luxury Global Consumer Insights 2026: https://www.bcg.com/publications/2026... ▸ Kearney – 2026 Global Luxury Industry Outlook: https://www.kearney.com/industry/cons... ▸ Deloitte – Global Powers of Luxury 2026: https://www.deloitte.com/global/en/in... ▸ McKinsey x Business of Fashion – The State of Fashion 2026: https://www.mckinsey.com/industries/r...

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