How to Set up Lottery Ads | Low Cost Amazon Ads for Authors

If you’re interested in driving additional sales to your books then Amazon Ads are a great choice! However, if you don’t have a large budget then lottery ads can be a smart option: This video is going to explain... what are lottery ads... how to set up lottery ads... and why you should be utilizing lottery ads as part of your Amazon Ads strategy in 2026 and beyond! Lottery ads can help to: 👉 Reach a wide audience 👉 Keep cost per clicks low 👉 Drive additional sales at a low ACOS So, if you’re interested in setting up lottery ads on Amazon, this is the video for you! 0:00 What are lottery ads? 0:51 When to use lottery ads? 2:57 How to set up lottery ads on Amazon 4:48 One of my lottery ads (MUST SEE!) 5:28 How to review ad performance 7:16 Low bids? 8:04 Final thoughts #amazonads #ad #amazonkdp