Vivía en una Habitación Prestada y Creó una Franquicia Millonaria | César Taboada - La Lucha

César Taboada went from living in a borrowed room to becoming the creator of La Lucha Sanguchería Criolla and Siete Sopas, two of Peru's most successful food franchises. In this episode of The Perfect Partner, he tells us how he started from scratch, overcame obstacles, and built a sandwich empire that now boasts 32 locations in 3 countries. A true story of hard work, entrepreneurial vision, and Peruvian pride. Discover how he conceived his business model, how he scaled through franchising, and what keeps him focused to this day. Instagram (José Olivera):   / joseoliverac   Facebook (José Olivera):   / joseoliverac   Contact: [email protected] 00:00 - Intro 01:28 - Childhood 05:32 - From Piura to Lima 10:58 - University Years 17:37 - How Was La Lucha Born? 31:22 - Creating the Name 33:33 - International Expansion 43:14 - The Franchise Model 44:10 - Operations Manuals 44:38 - Restaurant Management 46:55 - Choosing the Right Suppliers 47:51 - How Was Siete Sopas Born? 48:26 - Advice for Entrepreneurs 49:35 - La Lucha in the Coming Years 51:45 - César's Perfect Partner 53:19 - Final Message