Nobody Branded This 150-Year-Old Indian Biscuit… So I Did It 😎

Nobody Branded This 150-Year-Old Indian Biscuit… So I Did It 😎 Hello Grafisite Family, Welcome to an in-depth branding design tutorial! In this episode of India Branding Safari, I’m taking you behind the scenes of a real-life branding transformation - the 150-year-old Nankhatai from Meerut. This isn’t just a biscuit; it’s a piece of Indian heritage that deserved a modern identity. Watch as I reimagine this traditional snack into a premium FMCG brand through strategy, storytelling, logo design, and packaging design. You’ll see the entire brand identity process - from concept sketches to packaging mockups - and learn how to modernize a heritage product without losing its cultural essence. Branding isn’t just about design; it’s about storytelling and creating emotional connections. In this video, I’ll show how thoughtful branding can turn a local product into a global identity. Most Indian local products have incredible stories but lack professional branding, and through this project, I want to show how design can help them stand out in the modern market. If you’re a graphic designer, brand strategist, design student, small business owner, or someone who loves Indian culture and storytelling, this episode will give you valuable insights into real-world branding. Watch till the end for the final brand and packaging reveal - and don’t forget to comment below: which local product from your city deserves a brand makeover next? 👉 Watch till the end for the final reveal, and share your thoughts in the comments: Which product from your city deserves a brand makeover? ----- Don't forget to hit the 👉 💖SUBSCRIBE Button and turn on 🔔notifications, so you never miss an update. ----------------------------------------------------------------------------------------------------- 💼 ✅ Work with me : [email protected] ----------------------------------------------------------------------------------------------------- Please Subscribe this channel : / @grafisite Follow me on Instagram :   / grafisite   Facebook : https://www.facebook.com/profile.php?...