No Spin, Just Trust: Real-World Crisis Lessons for Leaders

In this episode of The Mind Behind, Graham Dobbin sits down with Mick Ord, former BBC journalist turned crisis communications specialist, to explore what it really takes to build trust when scrutiny is relentless and information is messy. Drawing on decades inside one of the world’s most watched media institutions, Mick shares how newsroom principles can help leaders communicate clearly, calmly, and credibly when the stakes are high. Tune in to hear: • How to build trust when the cameras are rolling • The illusion of message control and what really matters instead • Authenticity under pressure and how to lead with it • Why “no comment” is never a strategy • How AI and social media are changing crisis response 🎧 If you lead, communicate, or get called on when things go wrong, this one’s for you. Practical, honest insights on staying calm, clear, and credible when the heat’s on. Connect with: Mick: linkedin.com/in/mick-ord-80911bb Graham: https://www.linkedin.com/in/grahamdobbin Additional links: Gerald Ratner story: https://thehustle.co/gerald-ratners-billio... Cyber attack opinion: https://www.mickord.com/british-library-cy... Hillsborough Disaster: https://www.bbc.com/news/uk-england-mersey... Toxteth Riots: https://www.theguardian.com/cities/2015/se.... Heysel: https://www.brusselstimes.com/1601436/the-...