Lucky by Design: Engineering Success and Your Corporate Exit Strategy | Ep 34

How do you transition from a corporate role you dislike to building a successful media empire? In this episode of *Black Women S.A.V.E. Black Women*, host Kamika Dillard sits down in the sanctuary with Les Alfred, the visionary media entrepreneur and creator of the award-nominated podcast, She’s So Lucky. Les reveals the exact "corporate game" she mastered to fund her entrepreneurial dreams, treating her 9-to-5 as her primary investor rather than her identity. We dive deep into her four-year financial exit strategy, including how she doubled her revenue year-over-year while paying off student loans to ensure a secure leap into full-time content creation. 𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘄𝗲 𝗱𝗶𝘀𝗰𝘂𝘀𝘀: • The Corporate Playbook: Why relationship building and strategic listening are more important than just getting results. • Engineering Luck: Moving beyond "hustle" to stay curious and open to new possibilities. • The "Lucky Log": A simple mindset hack to record daily wins and stay hopeful during difficult career transitions. • Authenticity in Media: Why Les identifies as a "working-class content creator" This episode is part of The Corporate Baddie Series- a series created for Black women who are still inside corporate America and need strategy, language and protection, not hustle talk. 𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀: • 0:00 - Introduction by Kamika Dillard • 1:23 - Fail Forward: The danger of shrinking in important rooms • 11:16 - Mastering the corporate game through advocacy • 18:41 - The art of strategic listening at work12 • 21:01 - Les’s 4-year corporate exit and financial milestones3 • 28:55 - The She’s So Lucky rebrand and engineering luck13 • 38:46 - The future of media: Privacy and "offline" business14 • 43:49 - Save Strategy: The power of amplification15 𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝘄𝗶𝘁𝗵 𝗟𝗲𝘀 𝗔𝗹𝗳𝗿𝗲𝗱: • Instagram:   / lesalfred   • TikTok:   / theluckyles   • Podcast: https://open.spotify.com/show/46muBfv... • YouTube:    / @shessoluckypod   𝗦𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲 + 𝗰𝗼𝗻𝗻𝗲𝗰𝘁: Subscribe to Black Women S.A.V.E. Black Women on YouTube and Instagram. Share this episode with a sister who needs it, and join the movement to amplify our stories. 𝗟𝗶𝗻𝗸𝘀: • Website: https://blackwomensaveblackwomen.com • Instagram:   / blackwomensaveblackwomen   • YouTube:    / @blackwomensaveblackwomen