Building a Lovable MVP

Join Jennifer Nixon and HubSpot ecosystem builders for a fast-moving Lovable MVP showcase featuring Boris Michel, Stjepan Grcic, Tracy Graziani, Arno Van de Weyer and Sean Sukys, each sharing a different angle on how they use Lovable to turn ideas into working prototypes. Compare different builder approaches and learn from multiple use cases, not one perfect tutorial. Boris introduces Lovable by building a digital birthday invitation app with an RSVP database, live “dance floor” attendee visuals, character customization, design changes via prompts, and a chatbot answering event questions, illustrating rapid iteration for non-technical users. Stjepan shows a Lovable-built tool that researches a business from a single URL, uses Firecrawl, Claude, and n8n to generate assets, and pushes custom properties and workflows into HubSpot, emphasizing a user-flow mental model and a three-prompt rule plus debugging with screenshots. Tracy describes recreating a JotForm lead magnet as software integrated with HubSpot in four hours, warns about burning credits, and recommends planning specs in Claude, budgeting API costs, and expecting significant time investment. Arno explains MCPs (HubSpot and Lovable) in the Lovable desktop app and demos using Claude Code to fetch HubSpot data and update Lovable pages and reports on a schedule. Sean demonstrates iterative prompting and troubleshooting in Lovable using screenshots, knowledge prompts, and internal design systems to build internal MVP apps. Boris closes by comparing Lovable with Claude Code, advocating using both based on needs, noting credit costs, and highlighting turning Lovable apps into PWAs for app-like mobile and desktop use. 00:00 Welcome and Setup 00:30 Lovable Birthday Invite Demo 02:42 Invite App Iterations 04:42 CRM Help AI Overview 06:50 Workflow Architecture Stack 08:16 Debugging and Prompt Builder 09:58 Marketer Vibe Coding Lessons 11:29 Assessment Tool Demo 13:53 Planning Budgets and Specs 16:14 MCPs and Connectors 17:41 Claude Code HubSpot Reports 19:50 Prompting and Iteration Tips 25:37 Lovable vs Claude Code 32:04 Three Real Use Cases 37:00 New MCP and Automation 39:21 PWA Trick and Final Thoughts Ecosystem Mentorship Program: https://developers.hubspot.com/commun... Register for the next event, Claude Code Use Cases: https://hubspot.zoom.us/webinar/regis... 📢 Important Information This is not a support forum. For all support-related questions, please visit the HubSpot Community. 👉 https://bit.ly/49Lto5N Discover everything HubSpot has to offer: https://bit.ly/3P5A59b Follow us for the latest updates and insights: https://bit.ly/4iJLXve 📖 Learn More & Stay Connected Get started with HubSpot Development 👉 https://bit.ly/3DhfEmU Learn more with the HubSpot Academy 👉https://bit.ly/3P06AFR Subscribe to our newsletter for tips and news 👉 https://bit.ly/41Fm6hC Stay up to date with changes that affect you by subscribing to the changelog 👉 https://bit.ly/49J95FP Know when an Developer Event is happening 👉 https://bit.ly/3VOLT3h 🤝 Engage With Us Have feedback? There's a link for that! 👉 https://bit.ly/400bUzi Like this video? Give it a thumbs up and subscribe for more content on HubSpot development, integrations, and customization. Have a topic you'd like us to cover? Drop your suggestions in the comments below! Lovable, Claude Code, AI tools, builder, AI for Good, app development