Disney Junior Asia - 2012 Rebranding - Where The Magic Begins

Project: Playhouse Disney Rebranding to Disney Junior Client: Disney Junior Asia Synopsis: Live animation provided by Disney, and live talent shot on 35mm film to match the animation. Awards: 2011 Promax and BDA Asia Gold, Best Children's Programme Campaign – Disney Junior Launch Campaign Brand Spots [Disney Junior South East Asia, Japan, Korea, Greater China (Hong Kong & Taiwan), India] Silver, Best Integrated Marketing Campaign – Disney Junior Launch Campaign Print Advertisements [Disney Junior South East Asia, Japan, Korea, Greater China (Hong Kong & Taiwan), India] #DisneyJunior #PlayhouseDisney #IWannaGo #WhereTheMagicBegins #ThemeSong