The Spiral of Silence Theory I Public Opinion Building by Dr Shahid Hussain

Dr. Shahid Hussain is PhD in Mass Communication and is serving as Assistant Professor in a Public Sector University (AIOU), situated in Islamabad, Pakistan. He is carrying about 11 years of teaching and research experience at the University level. He has published many research papers in National and International Research Journals of repute. He has produced books on Mass Communication as well as contributed chapters. He is also attached with many national universities as member of committees of courses and as subject expert. He also managed Public Relations of national organizations as well as consults many organizations in media matters. He has also served as Editor of Newsletters and Journals. He has achieved a number of awards and honors during his professional career. He also contributes articles to newspapers especially on development and social issues. For more videos, please Subscribe the Channel. Follow him on: Facebook: Dr-Shahid Hussain Twitter: @DrShahidHussai9 Instagram: /Dr-Shahid Hussain Email: [email protected] The Spiral of Silence theory is very important in understanding the phenomenon of mass communication. Hoping that this video will give you a better understanding of the theory of the Spiral of Silence.