"I Can't Afford This." Here's How to Help Without Cutting Your Rate.
Lowering your rate does not make you more accessible. It gets you closer to quitting. You didn't get into this work to push people away over money. That instinct is good. It's the reason you're great at what you do. It's also the thing draining you. So let's fix it with numbers, not feelings. In this video I walk you through the real ways to say yes to a client who can't afford your full rate, without cutting it. We cover: – How to help her find the money (crowdfunding, and the baby shower idea nobody talks about) – How to offer a lighter package that still gets the job done – Payment plans, sliding scale done right, and when to refer out – And the big one. Insurance. I saved insurance for last because it's the most lucrative piece, for your clients and for you. Learn to process it, and you become the provider everyone in your area is talking about. Whether you're a CNM, a CPM, or a doula, I break down what you actually need. NPI numbers, CAQH ProView, clearinghouses, superbills, gap exceptions, and the codes that matter. A quick note. Insurance varies state by state, by your license type, and by your client's plan. Treat this as a starting framework and confirm the specifics for your state. Thinking about becoming a doula or midwife? This one will help you decide if certification is the right step. Here's what you can do this week. Build the one-pager you'll use in consultations. Set up a superbill template so you just plug in the numbers. And nail down three numbers: what you need to survive and run your business, your full rate, and how many reduced spots you can actually afford. Do that and you stay warm, prepared, and solvent. All at once. Drop a comment and tell me which option you're going to set up first. I read these and I'd love to keep this going. Next video: mindset, and how it shapes the work you do in the birth space. Subscribe so you don't miss it. New here? Start with the last video on how to set your rate. Link below. Want the full system for marketing and sales without feeling pushy? The Mindful Marketing and Sales Course is open now. Founding members get it for $197 with code FOUNDER. Link and code below. — LINKS — Course + founding price: hopealways.teachable.com/p/mindful-marketing-sales Founding code: FOUNDER Previous video (set your rate): • How a Doula Made $80K With Two Years of Ex... — CHAPTERS — 0:00 — Introduction 2:33 — Helping clients find money 3:59 — Adjusting your offer 6:30 — Insurance (midwives) 11:23 — Insurance (doulas) 14:08 — Action items & outro

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