Roadmap to Successful E-commerce Brand Building | Ali Khan Swati | Out of Sync Podcast

Brand Building for E-Commerce Success! In this exciting episode, Ali Khan Swati, CEO of Redtale Studio, shares his professional experience in brand building and e-commerce marketing. He reveals the important ingredients for creating a successful e-commerce brand and sheds light on the buying behaviors of Pakistani consumers, providing a significant insight into the e-commerce landscape in Pakistan. Ali explains the essential steps in marketing, including brand awareness, brand identity, brand promise, and much more, to help viewers grasp the true essence of brand building and e-commerce success. Tune in to explore the success secrets of e-commerce! ▀▀▀▀▀▀▀▀▀▀▀▀ 00:00 Introduction 02:30 Early life and education 03:16 First company 04:37 Layesha Cosmetics 06:05 Work of Redtale studio 07:20 Campaign with Red Cross 08:40 Team of Layesha and Redtale 10:55 E-commerce in pakistan 13:05 Competition in wholesale model 15:20 Private label model 17:05 How Indian sharks built businesses? 18:30 Buying behavior of lower, middle and upper class 23:10 Preferable products in Pakistan E-commerce 25:50 How brand identity influence brand building? 28:20 Brand Elements 30:30 Phases of making a brand 33:50 Brand promise 40:30 Practical experience to start E-commerce 50:10 Solution of Cash on delivery problem in E-commerce 58:10 Final advice Ali Khan Swati's LinkedIn:   / alikhanswati   Ali Khan Swati's Instagram:   / aliswatiofficial   Follow us on:   / outofsyncpodcast   Follow us on:   / outofsync.podcast   Follow us on:   / outofsync.podcast   Follow us on:   / outofsync.podcast   Listen on Spotify: https://spotifyanchor-web.app.link/e/... Listen on Google Podcast: https://rb.gy/pqah5 #ecommerce #branding #marketing #outofsyncpodcast