Where Great Consumer Brands Begin

This week on Mission Matters, I sit down with an incredible CPG panel featuring Pam Negoro, Martin Forde, and Cynthia Ferngren to talk about what it really takes for emerging brands to grow in today’s market. In this full video, we break down the new CPG playbook—how social media can drive discovery, why storytelling matters, how AI is changing brand visibility, and what founders need to know before walking into a retail buyer meeting. You’ll learn how brands can move from online buzz to in-store sales, build loyal communities, create stronger retail partnerships, and use one clear brand message across every channel. Pam’s mission is to help brands connect with consumers and drive revenue. Martin’s mission is to help emerging CPG brands launch, scale, and win in retail. Cynthia’s mission is to turn bold ideas into market-defining brands. At Mission Matters, my mission is to amplify the stories, strategies, and lessons from leaders who are building what’s next. We would like to thank our partner Navigator Lighthouse Foundation for this successful event! ❣️ Watch the full episode now. #MissionMatters #AdamTorres #CPGMarketing #EmergingBrands #RetailStrategy #OmnichannelMarketing #SocialMediaMarketing #BrandStrategy #ConsumerBrands #CPGFounders #Entrepreneurship #RetailGrowth #BrandStorytelling #AIinMarketing