No SBA, No Investors: The Liquidity Access Line | Brian Jungles Interview
It’s not the obvious path from Fortune 500 digital marketing to buying a direct mail business. But today’s guest saw something most people missed. Brian Jungles acquired City Publications Atlanta, a direct advertising business serving Atlanta home services companies since 1996. After nine years at Adobe managing a $34 million book of business, Brian noticed a pattern: even the most digital-first companies kept asking, “How does this integrate with direct mail?” That insight became his thesis. Listen for how Brian financed the deal. He skipped SBA financing and instead borrowed against his investment portfolio using a Liquidity Access Line, with roughly half the interest rate and no fixed monthly repayments. Also listen for why he intentionally bought small: one employee, no payroll, no investors. To Brian, that wasn’t a risk. It was the appeal. Here is Brian Jungles, owner of City Publications Atlanta. ❤️ Enjoy this interview? SUBSCRIBE for more: https://shorturl.at/zaP1m 00:00 Introduction to Brian Jungles 01:04 From digital agency work to nine years as an Adobe account director 04:00 What drove Brian to leave corporate 08:57 How an off-market deal through his network led Brian to City Publications Atlanta 12:55 City Publications' direct mail advertising model 16:36 How the seller gradually transitioned long-standing client relationships to Brian 28:18 Three themes supporting the direct mail opportunity 35:53 Why Brian deliberately chose to buy small as a hedge for his first acquisition 38:32 Deal structure: $400K acquisition financed without SBA 01:01:56 Year-one results, path to $1M revenue, and long-term growth outlook CONNECT with the Acquiring Minds podcast, socials, etc. 🎧 Podcast on Spotify: https://open.spotify.com/show/2vZrl0u... 🎧 Podcast on Apple: https://podcasts.apple.com/us/podcast... 👉 Get notified of new interviews: https://acquiringminds.co 👉 Follow host Will Smith on Twitter: / whentheresawill 👉 Connect with host Will Smith on LinkedIn: / willsmithsf ABOUT Acquiring Minds Acquiring Minds is a podcast about buying businesses. Acquiring an existing business is an awesome opportunity for many entrepreneurs, and host Will Smith talks to the people who do it. New episodes 2x per week. Credits: Edited by Anton Rohozov Produced by Pam Cameron #business #acquisitions #buyingbusiness

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