How to MARKET a Visual Novel - Branding & Advertising

Visual novels can be hard to sell on Steam, so how do you get people interested in your game? Let's talk about marketing through the lens of visual novels. This was originally going to be one whole video but it ended up being about an hour and a half long so I split it into three parts. This part covers some core concepts of marketing in general such as branding, knowing your audience, and ways you can advertise. The next part will cover marketing materials themselves such as graphics, your store page, and trailers. The third part will talk about your social media presence. Twitter:   / wolfborgg   Twitch:   / wolfborgg   Discord:   / discord   Reddit:   / wolfborg   Patreon:   / wolfborg   MyAnimeList: https://myanimelist.net/profile/Wolfborg Red Bard (Kennedy):    / redbardiscool   End screen art: Daflummify:   / daflummify   #VisualNovel #Marketing #GameDev