5 Outboard Badges ROBBING You! (And The One Builder Behind Them)

Your Mercury outboard might be a Tohatsu wearing a different badge. In this outboard motor exposé we break down how Mercury, Mariner, Nissan, and Evinrude portable engines are built by Tohatsu in Japan, why the small Mercury outboards under thirty horsepower come from the same joint venture, and how the big Tohatsu four-strokes are actually built by Honda. If you are shopping for a new or used outboard boat motor and you want to know who really builds it before you pay the brand premium, this one is for you. We cover the Mercury Marine and Tohatsu joint venture from nineteen eighty eight, the four hundred dollar price gap between an identical Mercury and Tohatsu portable, the longer Tohatsu warranty, and the cross-compatible parts and carburetors that prove these engines are the same motor under the paint. We also get into Nissan Marine outboards, the discontinued Evinrude portables, the Mariner nameplate, and the Honda-built Tohatsu engines the industry nicknamed the Hondatsu. What this video covers: Which Mercury outboards are really Tohatsu engines The Mercury Marine and Tohatsu joint venture explained Nissan Marine outboards and the Tohatsu connection Evinrude portable outboards built by Tohatsu Mariner outboard motors and the shared powerhead The Honda-built Tohatsu four-strokes over sixty horsepower The real price difference between rebadged outboard brands Tohatsu warranty versus Mercury warranty How to tell who actually builds your outboard before you buy When paying the brand premium is still worth it Keywords and topics: outboard motor, outboard engine, boat motor, Mercury outboard, Tohatsu outboard, Nissan Marine, Mariner outboard, Evinrude, Honda outboard, four-stroke outboard, portable outboard, rebadged engines, boat engine brands, best outboard motor, most reliable outboard, boat maintenance, boating tips, fishing boat, saltwater fishing, aluminum boat, jon boat, tiller outboard, small outboard motor, marine engines. If you run a small boat, fish out of a tiller rig, or you are weighing your next outboard purchase, subscribe for a new marine teardown every week where we show you which company really builds the gear you are paying for. Time Stamps: 0:00 The Same Engine, Two Badges 0:41 One Builder Hiding Under Five Names 1:18 Number Five: Mariner 2:05 Number Four: Evinrude 2:58 Number Three: Nissan Marine 4:02 Number Two: Mercury 5:38 Number One: Honda 7:04 The Badge Tax Pattern 7:44 Why Yamaha and Suzuki Aren't On This List 8:12 Same Engine, Different Paint Follow us! X: https://x.com/MaritimeFiles Instagram:   / themaritimefiles   Facebook: https://www.facebook.com/profile.php?...