E Commerce Psychology & Psychographic Marketing by Joris Fonteijn

During Amsterdam’s Growth Marketing Conference we had a talk about E Commerce Psychology & Psychographic Marketing by Joris Fonteijn. Joris talks about the importance of marketing triggers, psychographic segmentation and persuasive techniques in E Commerce Psychology and how they help with Psychographic Marketing. Watch this short but informative video by Joris Fonteijn if you want to gain a deeper understanding of e commerce psychology & psychographic marketing. Joris Fonteijn is Senior Persuasion Analyst at Crobox, a Saas company that specialises in persuasion profiling technology. Crobox helps eCommerce brands better understand and act on their shoppers behaviour in real time. They build unique profile data making use of consumer psychology and machine learning. Based on a strong combination of user, product and contextual data, Crobox predicts which persuasion principles do and don't work for each individual visitor. An e commerce psychology & psychographic marketing expert, Joris specialises in behavioural change through influencing human behaviour with the use of scientific theories on social influence. He has studied Psychology comprehensively with his Master’s degree seeing him specialise in Cognitive Psychology. This talk was given during Amsterdam’s Growth Marketing Conference on May 12th at the Growth Tribe Academy Campus. Growth Marketing Conference had its first continental European event in partnership with the Amsterdam and UK based digital skills training company, Growth Tribe, who also brought the Growth Marketing Conference to London on May 9th . Speakers at the event included Dennis Yu of Blitzmetrics, growth hacking extraordinaire Sujan Patel , SEO expert Clayton Wood and Eric Siu of Single Grain. What you’ll learn from this talk: Psychographic personas Psychographic segmentation Trigger-based marketing Persuasion Profiling E Commerce Psychology Psychographic marketing Joris Fonteijn is a renowned expert in the area of E Commerce Psychology & Psychographic Marketing. ----------------------------------------------------------- Did you know that if you are in the Netherlands, and an EU citizen you can get €1,000 towards a course? Meaning you can learn with Growth Tribe for free. For more info and to apply → https://grow.ac/STAP-YouTube Or find out more about our on-demand courses → https://grow.ac/learn-with-growthtribe → Digital Marketing Certificate → Growth Marketing Certificate → Growth Strategies Certificate (Live) → Conversion Rate Optimisation → Data Fundamentals Certificate → Business Analytics Certificate → Data Visualisation & Storytelling Certificate → Digital Leadership Certificate → Project Management Certificate → Crypto & Web3 Foundations Certificate → Design Thinking Certificate Ready to train your team? Here are our corporate solutions for growth, innovation and data capabilities. → https://grow.ac/train-my-team Check out our blog for articles, reports, resources and webinars. → https://grow.ac/growthtribe-blog You can also follow us on Social Media here for even more learning materials: LinkedIn:   / growth-tribe   Instagram:   / growthtribe   Facebook:   / growthtribeio   Twitter:   / growthtribe   Video URL:    • E Commerce Psychology & Psychographic Mark...