Taylor Swift x Toy Story 5: The Ultimate Masterclass in Ecosystem Marketing
Taylor Swift didn't just drop a new song, she engineered a psychological marketing trap that forced global tech platforms and Disney to market her music for free. In this Labelgrid episode, we break down the music industry marketing system behind Taylor Swift’s historic collaboration with Disney and Pixar for Toy Story 5 with her hit song "I Knew It, I Know You", alongside her latest blockbuster album era, The Life of a Showgirl. As music marketing experts, we deconstruct how Taylor Swift transitioned from traditional album advertising to building a multi-billion-dollar brand ecosystem. Find Us Here! » Instagram: @labelgrid / labelgrid » TikTok: @labelgrid / labelgrid SUBSCRIBE for weekly videos on social media updates, music marketing, content tips, and more: https://labelgrid.com/
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