Behind the Cover — Crafting a Showhouse Story | Couture & Construction Ep. 143

Welcome back to Season 11 of Couture & Construction! On today’s episode, host Andrew Denny welcomes Margot Shaw, the visionary founder and editor-in-chief of Flower Magazine. Margot takes us on an inspiring journey through her life, from her roots in Birmingham to her passion for floral design and lifestyle storytelling. She shares insights into the recent Flower Showhouse in Nashville, a collaborative effort that brought together an array of talented designers and makers. Margot discusses the importance of beauty in design, the power of community connections, and the joy of creating spaces that resonate with life and nature. Let’s Sum It Up: Crafting a narrative through design allows for a deeper connection to the spaces we inhabit. Collaboration among designers fosters creativity and results in cohesive, stunning environments. Each project is an opportunity to weave personal stories and experiences into the fabric of home. Until next time — keep cultivating creativity. _________________________________ Learn more about today’s guest Margot Shaw Instagram: (https://www.instagram.com/margotrshaw...) Website: (https://flowermag.com/) About Couture & Construction Hosted by Andrew Denny of Textures, Couture & Construction is an uplifting podcast dedicated to the many different aspects of the luxury building industry. Through thoughtful conversations with makers and business owners, it breaks down the process of creating custom spaces—one story at a time. This podcast was produced by Chelsea Rand, Davis Osburn, and The Cast Collective. Follow us on Instagram! Instagram: (https://www.instagram.com/couture_and...) About Textures Since 2004, Textures has been the preferred partner of interior designers, architects, and custom home builders. Through their collaborative approach, and our exclusive relationship with the finest mills ensures your floors will stand the test of time in style and longevity. 0:00 Intro 2:40 Why start a magazine? 6:33 The showhouse 23:44 Design in the showhouse 32:30 Defining Success 36:32 The Next Door Recovery 38:30 How many people toured the home? 40:18 Skullery 42:10 Next showhouse 45:49 How often are you on the road? 47:44 Illustrations of the spaces 51:02 The showhouse 56:50 Rapid fire questions 58:45 Outro

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