LIA Speaks with Sir John Hegarty, who shares his creative advice.

Sir John Hegarty, Co-founder and Creative Director at The Garage Soho & The Business of Creativity speaks about his background, learnings, industry lessons and advice and his course, The Business of Creativity. Some topics within this interview are turning black swans into white swans, art and music, confidence, a personal story, advice for young creatives and more. A few take-aways from John: "Keep Doing It." "Creativity is there to make more out of what you got." "The most important thing about creativity is to have fun. It's enjoyable." Watch full interview.