Eye tracking in video games: Opportunities for game development and risks to privacy CPDP 2026

Eye tracking in video games: Opportunities for game development and risks to privacy Eye tracking refers to the recording of a person's eye movements, which mainly consist of fixations, saccades, and regressions. Eye tracking, integrated into HMDs such as the Meta Quest Pro, is now used in a range of applications, e.g., in computer games for more intuitive human-computer interaction, but also to improve graphics performance or game content. However, the technology also has the potential to violate privacy. Eye tracking can be used to draw conclusions about mental, physical, and emotional states, ethnic affiliations, and many other insights into the “inner workings” of users. In our panel, we will discuss: Questions to be answered: How is eye tracking currently used in the video game industry and In what direction is the technology developing? What opportunities does the use of eye tracking offer stakeholders in the gaming industry? What risks to data protection and user privacy could arise? How can eye tracking be used in the gaming industry in a way that protects privacy and enables innovative business models? Organised by Fraunhofer Institute for Systems and Innovation Research ISI with Murat Karaboga (moderator), Michael Raschke, Theresa Krampe, Christian L. Geminn More information: https://cpdp.be/122081