Driving Digital Governance Through Enterprise Architecture at QNB

Digital Governance ensures control, compliance, and trust in digital transformation. This presentation explores how Enterprise Architecture (EA) in QNB Group is utilized as a structured enabler to support the digital governance. The session will focus on how to structure an EA practice with 3 pillars: Foundation (Framework and Governance) Baseline (Data, Algorithm and Views) Business Scenarios (Use Cases and Engagement)

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Keynote: After the AI Hype – What’s Real, and What’s Next - Richard Campbell - 2026

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