the biggest launch day of my business flopped

In an ideal world, this video wouldn't exist. But I think it needs to. This is the honest story of my pyjama launch. It was 12 months of work, a product I genuinely love, and a launch day that did not go the way I planned. In this week's video I'm talking about what actually went wrong, how I'm processing it, and why I'm not giving up. I want this to be a reminder that if you're also a business owner experiencing launches that dont meet your expectations, you're not alone. Thank you to everyone who ordered on launch day. It truly means so much. shop the Sofia & Sylvie pyjama sets: https://matchy.au/collections/pjs shop quilted makeup bags: https://matchy.au/ follow on instagram: @matchy.au