CES recap: Rewriting the rule book with generative AI

Learn how innovative companies in the automotive, hotel, CPG and cosmetics industries are leveraging generative AI to boost efficiency and improve personalization to deliver value to their organizations. Explore Technology Vision: Human by design: https://accntu.re/47BeRXu 00:00 Setting the scene for Gen AI – Teresa Tung, Cloud First Chief Technologist, Accenture 01:58 How BMW is leveraging Gen AI – Jof Baker, Director of IT, BMW 04:14 How Marriott is using Gen AI – Jeff Voris, Senior VP Global Innovation & Experience Design, Marriott 06:10 How Mondelez is using Gen AI – Jon Halvorson, Global Senior VP Consumer Services, Mondelez 07:53 How L’Oreal is using Gen AI – Asmita Dubey, Chief Digital and Marketing Officer, L’Oreal 11:43 Creating a strong digital core – Oliver Wright, Global CG&S Lead, Accenture 15:12 Reinventing talent and ways of working 19:38 Moving from transactions to interactions 21:38 Improving Customer Experience 25:33 Closing the gap with responsible AI 31:57 Driving continuous reinvention 36:25 Breaking down silos with Generative AI 49:31 What skills do we need to use generative and predictive AI? #GenAI #GenerativeAI #DigitalCore #CustomerExperience