The Science of Marketing Strategy: Markigy Explained [w/ Leanne Dow-Weimer]

We all know that marketing is essential for business growth. Without customers, there would be no revenue, and without revenue, businesses would quickly disappear. However, in today's cluttered and competitive marketplace, it can be hard to know which marketing strategies are actually effective at generating revenue. As a result, many businesses either play it safe with tried-and-true methods or get stuck in a cycle of constantly trying new things without ever achieving lasting success. On “Markigy”, we believe that the best way to grow your business is to take informed risks and measure the results carefully. We are action-oriented "growth" marketers who believe in long-term wins for both our customers and our business. How do we achieve this? By using human-centric marketing tactics that combine the power of science with the creativity of artistry. In other words, we practice what we call "Markigy." So what exactly is “Markigy”? It's the combination of science, creativity, and strategy that allows us to develop truly customer-centric solutions for our business. And because we're focused on long-term success, we're always measuring ROI so that we can continue to improve our strategies over time. If you're ready to break out of the mindset of finding the "perfect" marketing strategy, then we're ready to help you take your business to the next level. Check out our first episode w/ our host Leanne Dow Weimer and Producer Rita Richa, to learn more about the ways we are looking forward to helping you grow your business with human-centric marketing tactics. In this episode we discuss: What our Marketing Podcast “Markigy” is all about What listeners can expect to hear from each episode What makes a great marketer? The future of human-centric marketing Meet the Host: Leanne Dow-Weimer   / leannedow   Meet the Guest: Rita Richa Founder & Executive Producer at Reignite Media   / ritaricha   Tune in here to hear “Markigy” on Apple Podcasts, Spotify, and our website. Listening on a desktop & can’t see the links? Just search for Markigy: The Science of Marketing Strategy in your favorite podcast player. This episode was produced and brought to you by Reignite Media.