Własna marka odzieżowa #77 pg clothes
The pg clothes brand launched at a rather difficult time. "The beginnings were very difficult, especially since the brand launched a week before the first lockdown," says Katarzyna Milczarkiewicz, owner of pg clothes. "It was the offer at the time that probably saved us and allowed us to survive, because it was tracksuits. And, as we know, during lockdown, all women wore tracksuits, and they wanted to feel fashionable even with them." Finding Your Place In the flood of cheap clothes from chain stores, running a clothing company seems like a daunting challenge. How do you stand out in this market? "I tried to create a brand whose offerings would appeal to a truly wide range of women. Our views on Instagram, for example, confirm that we are followed by women from 20 to even 60/70. That's very satisfying," emphasizes Katarzyna Milczarkiewicz. In Aleksandra Wiśniewska's interview with Katarzyna Milczarkiewicz, you'll learn, among other things, about: ☑️ Is it difficult to enter the fashion industry? ☑️ How can you break into this competitive market? ☑️ Is it worth skimping on quality? ☑️ What budget is needed to start a clothing company? ☑️ How is PG Clothes expanding outside of Poland? ☑️ What challenges does the clothing industry face? For more business ideas, visit our channel @Franchising-PL. We encourage you to subscribe! See you on Franchising.pl! 👉 Franchising.pl/company #pgclothes #clothingcompany #clothingcompany #fashion #clothing #businessidea #company #ownbusiness #KatarzynaMilczarkiewicz #AleksandraWiśniewska #FranchisingPL 00:00 - In today's episode 00:47 - PG Clothes Inspirations: Where do we get our fashion ideas? 01:18 - Fashion preferences of different age groups 01:58 - Legal requirements for starting a clothing brand 02:35 - What makes PG Clothes stand out? 03:04 - How to stand out in the clothing industry from the competition? 04:02 - Personnel changes at PG Clothes since the brand's founding 05:38 - What financial resources are needed to start a clothing brand? 06:25 - The best social media for promoting a fashion brand 08:06 - How quickly does an investment in a clothing brand become profitable? 09:03 - PG Clothes' expansion plans outside of Poland 09:35 - Showroom or brick-and-mortar store: Which is better for a clothing brand? 10:21 - Challenges of running a PG Clothes clothing brand 11:31 - Key personality traits for running a fashion brand 12:06 - Reflections from the founder of PG Clothes after 4 years of operation 12:43 - PG Clothes products in the founder's personal wardrobe

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