GRAND INAUGURATION OF INDRIYA ADITYA BIRLA JEWELLERY | KARNATAKA | 4TH STORE | BANGALURU | SONAR TV.

GRAND INAUGURATION OF INDRIYA ADITYA BIRLA JEWELLERY. STRENGTHENS PRESENCE IN KARNATAKA WITH FOURTH STORE IN DASH SQUARE BUILDING. 58 ST. JOHNS ROAD. SIVANCHETTI GARDENS. DICKENSON ROAD. BANGALURU - 560042. KARNATAKA. Indriya, Aditya Birla Jewellery strengthens presence in Karnataka with fourth store in Bangalore Expanding its footprint in Bangalore with a new destination on Dickenson Road Bangalore, Karnataka – 20th March 2026: Indriya, Aditya Birla Jewellery, continues its steady national growth with the launch of its new store in Bangalore, located on Dickenson Road. Marking the brand’s fourth store in the city, the opening further strengthens Indriya’s presence in Karnataka and reflects the brand’s ongoing expansion across key metropolitan markets in India. Bangalore is recognised for its vibrant retail landscape and strong demand for contemporary as well as traditional jewellery. Dickenson Road, located in a prominent retail district of the city, is known for its bustling commercial activity and accessibility, making it an ideal setting for Indriya to bring its signature jewellery experience closer to customers seeking distinctive and thoughtfully designed pieces. The store showcases more than 32,000 thoughtfully curated designs in gold, polki, and diamond across bridal, festive, contemporary, and everyday jewellery collections. Enhancing the in-store experience are dedicated spaces such as an exclusive bridal lounge and a specialised kaarigari room, offering customers a closer look at the craftsmanship and artistry behind each creation. Designed to reflect Indriya’s design-led philosophy, the store brings together refined interiors with a seamless and immersive jewellery retail experience. With this launch, Indriya continues to strengthen its presence across India. The brand operates stores across major cities including Delhi, Mumbai, Hyderabad, Pune, Bangalore, Ahmedabad, Jaipur, Patna, Indore, and Lucknow, alongside a steadily expanding footprint in emerging urban markets—further reinforcing its position as a fast-growing national jewellery brand backed by the Aditya Birla Group. Speaking on the occasion, Mr. Sandeep Kohli, CEO, Indriya, said, “Bangalore has been an important market for us, with customers who value craftsmanship and design in fine jewellery. With our fourth store in the city, we are excited to deepen our engagement with customers and offer them a jewellery destination that celebrates artistry and thoughtful design. As we continue expanding across India, our focus remains on delivering exceptional craftsmanship, contemporary design, and a memorable jewellery-buying experience.” With the Aditya Birla Group’s legacy of trust and excellence, Indriya continues to strengthen its presence across India, including South India, delivering design-led jewellery collections and immersive retail experiences to customers. *** About Indriya Indriya, the jewellery brand from Aditya Birla Group, was launched in July 2024. Derived from the Sanskrit word for 'five senses,' Indriya embodies timeless elegance, unmatched craftsmanship, and a captivating sensorial experience. With an exquisite range of diamonds, precious gemstones, and artisanal gold, the brand offers jewellery that transcends traditional artistry and modern aesthetics. Indriya stores are more than just a jewellery store—it is the ultimate destination for bridal collection and celebrations of life’s most cherished moments. For brides-to-be, Indriya is a treasure trove of meticulously designed wedding jewellery, where each piece is a timeless heirloom, seamlessly blending tradition with modernity, ensuring every bride feels radiant on her special day. Beyond weddings, Indriya redefines jewellery as an expression of personal identity and artistry, cementing its position as the go-to destination for all occasions. SONAR TV.