My Etsy Shop Made $313k in 2025 | Here's What I Actually Profited

In this video, we're doing something a little uncomfortable...sharing my 2025 Etsy print on demand sales numbers and breaking down the full income statement. Discover how my revenue stayed the same despite a 10% decrease in orders, and get a clear picture of all expenses and the final profit. 📌 AnywherePOD Code EMILY30 for 30 Days free: https://anywherepod.com/?ref=emily FREE How to launch an Etsy shop that sells 👉 https://goldcityventures.com/gifting-... This isn’t a highlight reel, it’s the honest breakdown of what worked, what didn’t, and what I’m taking into 2026. Key takeaways: Revenue does not equal profit Higher AOV can matter more than more orders Evergreen niches = long-term stability Flat revenue doesn’t mean failure Strategy beats panic every time If you’re building (or thinking about starting) an Etsy print-on-demand shop, this video will help you set realistic expectations and focus on what actually moves the needle. 👇 Other Resources & Mentions: The Gift Lab: www.goldcityventures.com/gift-lab-yt The Gift Lab Community: https://www.skool.com/gift-lab/about?... Start Your Etsy Shop with 40 Free Listings: https://etsy.me/3Onoram 🔗 Stay Connected: Emily’s Instagram:   / ecommemily   Emily’s Threads: https://threads.net/@ecommemily Emily’s Website + Resources: https://ecommemily.podia.com/ Video Chapters 00:00 Why I’m Sharing My 2025 Etsy Numbers 01:00 My Etsy Revenue vs Last Year 03:50 Why Revenue Doesn’t Equal Profit 04:45 When My Sales Started Trending Down 05:50 Why I Didn’t Panic 06:45 The Strategic Pivot That Changed Everything 07:45 Evergreen Niches Explained 08:40 Personalization + Anywhere POD 09:50 Higher Ticket Products = Fewer Orders 10:45 Full Etsy Expense Breakdown 12:00 Etsy Fees Explained 13:00 Tools & Operating Costs 13:45 Cost of Goods Breakdown 14:50 My Total Expenses in 2025 15:20 My Actual Profit in 2025 16:10 Profit Margin Explained 17:00 What 2025 Taught Me 18:10 What I’m Carrying Into 2026 19:30 How to Get Support & Next Steps