Cap 54: Arquitectura, procesos y gestión con Rocío Henríquez

In this episode, we talk with Rocío Henríquez R. about a topic rarely discussed in architecture: how to truly manage an architecture firm. We talk about: -The role of a General Manager within an architecture firm. -The internal processes necessary to develop projects in an organized and efficient manner. -Regulatory protocols, design coordination, and document management. -Human Resources and building sustainable work teams. -The importance of marketing and social media for attracting new clients today. -Why many firms have good projects… but poor internal systems. A practical, strategic, and much-needed episode for those starting a firm or looking to professionalize their work. 👉 Follow me on Instagram, TikTok, and LinkedIn: @sergioandresahumada 📲 Subscribe to my YouTube channel [Sergio Andrés Ahumada] and the "Architecture and More Podcast" on Spotify and Apple Podcasts.