The Grammys, Labels, Globalisation and Why BTS Still Hasn't Won
Why did the Grammys create a "Best Asian Pop Performance" category the same year Bad Bunny made Grammy history? And what does labelling theory actually predict happens to BTS, and to any of us, once we're put in a box? This episode breaks down the Recording Academy's new 2027 award categories through the lens of labelling theory and social reaction theory — and what it reveals about who gets to be "just an artist" and who gets a demographic instead of a genre. 📖 Read the full article on Medium: / racism-in-music-globalisation-versus-the-i... 📚 Facing Away is out now: https://www.amazon.com/dp/B0H499T89K 🎧 Listen on Spotify: https://open.spotify.com/show/78bkl8s... Instagram: / hannahs__cafe Threads: https://www.threads.com/@hannahs__cafe — CHAPTERS 00:00 Introduction 01:54 Chapters 02:44 Introduction 04:33 Boxes, Toys, and Idiots 07:43 Demographics & music genres 10:58 History of racism at the Grammys 15:17 Labelling theory & social stigma 18:17 The Grammys & Globalisation — Threads: @hannahs__cafe Instagram: @hannahs__cafe Spotify: The Mugcast Medium: Hannah's Café #Grammys2027 #BTS #LabellingTheory #BadBunny #KPop #ARMY #MusicPsychology #RacismInMusic #DeepThinkingFangirls
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