Eye.Talk.Tech. | Episode #06 - Patient Perception is Real Vision: VisuPro in Practice

At Vision Expo West 2025, it’s easy to get lost in the noise of product launches, marketing promises, and flashy booths. In this episode of Eye.Talk.Tech. Dr. Griffin Christenson sits down with Michael Gatti, Senior Manager of Professional Engagement at HOYA Vision Care, to cut through the noise and get to what really matters for eye care providers (ECPs): the clinical value of new technology and the human connections that bring it to life. Together, they explore: Why HOYA is skipping the traditional booth to host the CONFEREE CAFÉ, a space for real conversations instead of sales pitches. The science behind binocular vision and why patients’ perception of reality isn’t always the same as ours. How the new VisuPro lens design creates a new “Advanced Focus” category for young presbyopes, bridging the gap between single vision wearers and progressives. Practical ways ECPs can use binocular harmonization technology to improve patient comfort and trust. What the viral “blue/black or white/gold dress” phenomenon can teach us about communication in the exam lane. HOYA’s shift is more about substance - education, access, and supporting independent practices. And that’s what this conversation is all about: innovation grounded in patient reality and clinical impact. Guest Bio: Michael Gatti is an Arizona-licensed, ABO and NCLE certified optician, and Senior Manager of Professional Engagement at HOYA Vision Care. With 20+ years in the optical industry, he is an international speaker known for making complex topics simple and inspiring eye care professionals to embrace change and drive growth. 📌 Chapters: 00:00 Cutting Through the Noise at Vision Expo West 02:00 The Conferee Café: Beyond the Booth 06:00 Binocular Brilliance in the Exam Lane 11:20 VisuPro: A New Lens Category for Presbyopes & Emetropes 17:40 The Paper Tube Experiment: Seeing with Both Eyes 23:30 From Community to Clinical Impact: HOYA + ODs on Technology 27:40 Launch Party Preview & Wrap-Up Further Resources: 👓HOYA's new Advanced Focus Lenses - VisuPro Lenses (https://www.hoyavision.com/vision-pro...) 👉 Don’t miss the HOYA’s CONFEREE CAFÉ in VEW 2025 Expo Hall. 👉ODs on Technology Launch Party at Vision Expo West: Sept 18, 4:30–6:00 PM, V Bar at The Venetian. No RSVP needed - stop by, connect, and be part of Optometry’s tech future. 🌐 More eyecare tech insights: odsontechnology.com 🎧 Listen on your preferred podcast platform(https://creators.spotify.com/pod/prof...) 🔗 Subscribe for more episodes:    / @fluorescene   #EyeTalkTech #ODsonTechnology #Optometry #ODsonFacebook #HOYA #VisionExpoWest2025 #Optometry #InnovationInEyecare #sponsored ___________________________ About the podcast Eye.Talk.Tech. is an eye tech education podcast series that brings subject matter experts and real conversations to the intersection of eye care and technology. Each episode explores innovations and future trends that matter to eyecare professionals worldwide. It is hosted by Dr. Griffin Christenson, OD, MS CS - Interactive Intelligence, and is Executive Produced by Dr. Sweta Patel, M.Optom, MS, Health Technology - IST, MPH, Fellow in Pediatric Optometry. It’s the flagship videocast of ODs on Technology - a public platform hosting eye tech content, research, and breakthroughs. Visit us at www.odsontechnology.com *Who are we*: We’re a collective of optometrists, educators, researchers, scientists, public health leaders, tech leaders, and eyecare practitioners working behind the scenes. Most of us weren’t taught the role of technology in our clinical or management training; some went back to school in their late 20s / 30s to upskill, while others are self-taught hustlers. However, we all share one common belief and responsibility: Technology is fundamentally transforming how we practice eye care over the next 10 years, and our profession must catch up to lead this wave. This is our effort to bring tech education to our community - in our own language, on our own terms. ___________________________ Disclaimer This episode is for informational purposes only and not medical advice. Always consult a licensed eye care professional. Guest views are their own and do not reflect those of the host, FluoreSCENE Media, or partners. Mentions of products, tech, or treatments are not endorsements and may include off-label or investigational use. Emerging technologies discussed (e.g., AI, digital tools) may be unapproved and evolving. Use clinical judgment before adopting them. Images are for educational use. For credit or removal requests, please contact [email protected].