How to Build a Brand When You're Shy and Introverted | Lirone Glikman The Super Connector's Playbook
Lirone Glikman has built relationships across 28 countries, and she's living proof that showing up as yourself, accent and all, is your biggest unfair advantage. She's a global keynote speaker, personal branding expert, and bestselling author of The Super Connector's Playbook, and she just came off a five-city US book tour she largely built herself. In this episode, we get genuinely practical about the two things most women in tech avoid: building a personal brand and networking in person. We talk about how to create content without sounding like a robot, how to audit what AI says about you online, the exact moves that make walking into a room of strangers less terrifying, and the Bondi Beach radio manager who told a 21-year-old Lirone, "Your English sucks, but I like your energy." If you've ever felt invisible in your own industry, this one's for you. CHAPTERS 00:00 — "Your English sucks, but I like your energy" 02:34 — Welcome + the five-city US book tour she built herself 05:15 — "I'm not fearless — I just decided life's too fragile not to live it" 07:12 — What the US taught her: the four P's of common ground 09:39 — Embrace your accent: diffuse the objection before it rises 11:31 — Using AI to write without losing your voice 13:38 — Bondi Beach at 21 and the radio show that changed everything 15:48 — How to build a brand when you're shy: goal, message, strengths, values, feeling 17:41 — Taylor Swift, Elon, Coca-Cola: what your brand really is 19:30 — Google yourself: auditing what AI says about you 21:25 — "We have no privilege not to build our brand" — how to start small 23:47 — Podcasting as a door-opener 27:15 — Behind the mic is easy. The room is where it gets scary. 28:21 — The VCP model: why women rarely ask 29:48 — The Q&A hack: give people permission to approach you 31:06 — Where to stand and how to start without the awkwardness 35:33 — "It happens every single time" — and what to do about it 37:50 — It's not physical, it's the inner chatter — name it, then do it 38:46 — The follow-up that builds business: the 90-list 42:03 — Impostor syndrome and building your own value 43:31 — Where to find Lirone's book RESOURCES MENTIONED 🔗 The VCP Process by Dr. Ivan Misner: https://ivanmisner.com/what-is-the-vc... 🔗 The 90-list by Michael Port: https://www.heroicpublicspeaking.com/... CONNECT WITH LIRONE 🔗 Book + workbook: https://www.lironeglikman.com/tscp-book 🔗 Amazon: https://www.amazon.com/Super-Connecto... 🔗 LinkedIn: / lironeglikman 🔗 Instagram: / lirone.glikman CONNECT WITH LIMOR 🔗 LinkedIn: / limorbergman 🔗 Coaching: https://limorbergman.com/coaching/ 🔗 Newsletter: https://limorbergman.substack.com/ From a Woman to a Leader is a podcast for women in tech who want to lead , not just survive. New guest episodes every Wednesday. New solo episodes every Friday. #WomenInTech #PersonalBranding #Networking #PodcastForWomen #SuperConnector #LironeGlikman #Authenticity #IntrovertNetworking #FromAWomanToALeader

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