2026 World Cup AT&T Stadium Guide — 4 Things I Wish I Knew (Japan vs Netherlands)

Driving to AT&T Stadium for the 2026 FIFA World Cup — here's everything I wish I'd known before going. From parking and entry to getting around inside and grabbing merch, these are 4 things that tripped me up, all from firsthand experience at Japan vs Netherlands in Dallas. If you're heading to a World Cup match at AT&T Stadium (officially "Dallas Stadium" during the tournament), this guide should save you some time and stress. What you'll learn: Which exit to take (Exit 29 / Ballpark Way) coming from Dallas or the airport Booking parking through JustPark — ticket holders only, same email required ($125 general / $200 premium) The clear-bag policy and what actually gets through security Why you should buy water inside, not outside in the heat The "Silver" zone trap — why a 3rd-level seat doesn't mean heading straight to level 3 What the matchday atmosphere is really like (Japan 2–2 Netherlands) Chapters: 0:00 Intro 0:18 Take Exit 29 0:37 Timing your arrival 1:04 Booking parking (JustPark) 1:33 Finding your lot (watch for "SIENNA") 2:30 Walking to the stadium 2:53 Finding your gate 3:23 The 20-minute walk to the far side 3:42 Entering — bag check & security 4:56 Inside the stadium 5:36 Concession prices 5:47 The roof & air conditioning 6:21 Merch (sells out fast) 6:41 The "Silver" zone — don't get lost 9:01 My seat & ticket details 9:14 Kickoff & the match 13:21 Heading home #FIFAWorldCup #WorldCup2026 #ATTStadium #DallasStadium #JapanvsNetherlands #MatchdayVlog #StadiumGuide