Matt Hranek Explains How a Tree Branch Helped Fund His WM Brown Magazine | The Tonight Show

Matt Hranek talks about the time Jimmy slid into his Instagram DMs, the unconventional way he funded his magazine WM Brown and how his Italian American heritage influenced his book A Man & His Kitchen. The Tonight Show Starring Jimmy Fallon. Stream now on Peacock: https://bit.ly/3gZJaNy Subscribe NOW to The Tonight Show Starring Jimmy Fallon: http://bit.ly/1nwT1aN Watch The Tonight Show Starring Jimmy Fallon Weeknights 11:35ET/10:35c Get more The Tonight Show Starring Jimmy Fallon: https://www.nbc.com/the-tonight-show JIMMY FALLON ON SOCIAL Follow Jimmy:   / jimmyfallon   Like Jimmy:   / jimmyfallon   Follow Jimmy:   / jimmyfallon   Follow Jimmy on TikTok:   / jimmyfallon   THE TONIGHT SHOW ON SOCIAL Follow The Tonight Show:   / fallontonight   Like The Tonight Show:   / fallontonight   Follow The Tonight Show:   / fallontonight   The Tonight Show TikTok:   / fallontonight   Tonight Show Tumblr:   / fallontonight   The Tonight Show Starring Jimmy Fallon features hilarious highlights from the show, including comedy sketches, music parodies, celebrity interviews, ridiculous games, and, of course, Jimmy's Thank You Notes and hashtags! You'll also find behind the scenes videos and other great web exclusives. GET MORE NBC NBC YouTube: http://bit.ly/1dM1qBH Like NBC:   / nbc   Follow NBC:   / nbc   NBC Instagram:   / nbctv   NBC Tumblr:   / nbctv   Matt Hranek Explains How a Tree Branch Helped Fund His WM Brown Magazine | The Tonight Show    / fallontonight   #FallonTonight #MattHranek #JimmyFallon