Nouvelle identité visuelle de France Télévisions

January 7, 2002 The France Télévisions group is undergoing a branding change: France 2, France 3, and La Cinquième, now France 5, now display new logos. Christophe Jarreau of the Gédéon communications agency and Marc Tessier, President of the France Télévisions group, explain the meaning of this new visual identity. INA archive footage National Audiovisual Institute http://www.ina.fr Subscribe http://www.youtube.com/subscription_c... Subscribe http://www.youtube.com/subscription_c... #INA #Society