Starbird's New CEO on Why Global Flavors Will Win the Chicken Wars

Chicken may be booming, but Starbird CEO Greg Levin believes the next wave of growth won't be driven by spice levels—it will be driven by bold global flavors, hospitality, and a healthier approach to fast casual. In this conversation, Levin shares his vision for Starbird's expansion, what sets the brand apart from competitors, and why he sees unlimited potential in the chicken category. ------------------------ Connect with us: ------------------------ Our website: http://NRN.com Our Facebook:   / restaurantnews   Our Twitter:   / nrnonline   Our LinkedIn:   / nation's-restaurant-news   Our Instagram:   / nationsrestaurantnews   Our TikTok:   / nationsrestaurantnews