Inside Nothing With Carl Pei

Carl Pei helped build OnePlus into one of the most important phone brands of the last decade. Now he is trying to do it again with Nothing. I flew to London and spent the day inside Nothing HQ with Carl and the team to understand how they are building one of the most interesting consumer electronics companies in the world. Most phone companies compete on the same things: better cameras, faster chips, bigger batteries, and slightly brighter screens. Nothing is making a different bet. Make the product instantly recognizable. Make the software feel considered. Make the brand something people actually want to be part of. In this episode, we go behind the scenes at Nothing HQ, talk through Carl’s story after OnePlus, and look at how the team thinks about design, community, software, hardware, and what it takes to build a breakout consumer electronics brand in 2026. Watch the full episode to see how Carl Pei and Nothing are trying to make phones interesting again. Follow Hardware Nation: X: https://x.com/hwnation Instagram:   / hardware.nation   YouTube:    / @hardware.nation   Follow Ritwik: X: https://x.com/ritwikpavan Follow Nothing: X: https://x.com/nothing #Nothing #CarlPei #OnePlus #HardwareNation #ConsumerElectronics #Smartphones