How to Market Your Business on a Shoestring Budget

Marketing & Branding | What We Wish We Knew From Day One | Real Talk Real Hustle Ep. 7 What does it actually take to build a brand that people trust and how do you get it right from the very beginning? In episode 7, we're joined by Jagz, founder of The Branding Distillery and a branding expert with 24 years of experience. We met Jagz through the Newham Chamber of Commerce networking events, and in a twist none of us planned, she ended up being the judge who interviewed us for the Barking and Dagenham Awards. We won two that night. Now she's back, and this time she's giving us everything. From why your logo is just the beginning, to how to find your audience, use social media with intention, pitch yourself with confidence, and build the kind of trust that turns customers into community. This one is for any business owner who's ever put money in the wrong place, avoided marketing out of fear, or wondered why their branding just isn't landing. Timestamps 00:02:00 - How we met Jagz 00:03:00 - Meet Jagz 00:06:30 - The importance of logos 00:08:30 - What does your audience want? 00:17:00 - Social media 00:25:00 - Storytelling and being real 00:32:00 - How to use different marketing tools 00:40:00 - How to pitch yourself and do market research 00:50:00 - Trust Key Takeaways Invest in your branding early and put it in the right places. Know your audience before you spend a penny on marketing. Your staff are your brand in action, so love them, nurture them, and bring them on the journey. And don't sit in fear for too long, opportunities don't wait. Subscribe and follow along — this is Real Talk, Real Hustle. Follow the Pod Podcast Instagram: @real.talk.real.hustle For collaborations & enquiries: [email protected]