Jason Ridgel of Guidance Whiskey Wants His Whiskey to Be Your Favorite

Jason Ridgel of Guidance Whiskey has one goal: to make Guidance whiskey your favorite whiskey.⁣ ⁣⁣ He has a long-term vision for Guidance and is holding the door open for other Black-owned brands to step through. Jason talks about "willful collaboration" with other brands, who's in the "Guidance Family" and what that means to him, and what's in store for Guidance's future. He has made “community” a lifestyle and is lifting up other Black spirit owners as he climbs. I seriously can’t wait to see Guidance blow up because I know it will.🙌🏽⁣ Order your bottle today: https://www.guidancewhiskey.com For more Black-owned spirits, check out our list of more than 70+ brands here: https://www.willdrinkfortravel.com/po...