Ex-Defense Lawyer Tells All: Get Bigger Settlements with These Mediation Tactics

For years, Jim Biggart sat across the table from Morgan & Morgan attorneys, defending insurance carriers. Jim saw how cases were valued, what moved the needle in mediation, and — just as importantly — what didn’t. Now that Jim's on the plaintiff’s side, he looks at mediation differently. It’s not just about numbers; it’s about credibility, strategy, and knowing how to frame your case so the defense takes you seriously. In this video, he shares what he wishes more plaintiff attorneys understood when he was on the other side: how to craft a demand that insurance adjusters can’t ignore, how to humanize a case in a way that forces them to rethink their strategy, and how small shifts in approach can lead to significantly larger settlements. Mediation, he emphasizes, isn’t just another step in the process — it’s the best opportunity to set the tone for everything that follows. This is a must-watch for any attorney looking to sharpen their edge. What's Discussed: • How to craft a demand that insurance adjusters take seriously • The key to humanizing your case early—and why it matters • Why mediation is your best shot at shaping the defense’s strategy Subscribe for Morganology breakdowns:    / @themorganconnection   Learn more about The Morgan Connection: https://www.themorganconnection.com/ https://www.themorganconnection.com/b... https://www.themorganconnection.com/v... Follow us on LinkedIn:   / the-morgan-connection   Contact us here: [email protected]