UNDERSTANDING The Indian Consumer Market ft. Shantanu Deshpande | FO 62 - Raj Shamani

Order my first book 'Build, Don't Talk' here: https://amzn.eu/d/eCfijRu --------------- Smell good, feel confident. Use my code Raj10 to get additional 10% off all Blanko perfumes: https://hi.switchy.io/BlankoxRaj -------------- Subscribe To Our Other YouTube Channels:-    / @rajshamaniclips      / @rajshamani.shorts   ------------- How To Build 1000 Crore Brand? @thebarbershopwithshantanu6670 On Work Life Balance, Consumers & Branding | FO 62 In this latest episode of Figuring Out Podcast we are in conversation with Shantanu Deshpande, Founder and CEO of Bombay Shaving Company and we have discussed: Founder's life -Work life balance Team building Spending mentality in India The Global Market The consumer behaviour How to build a multi Crore Business? Deepu Panicker, Rohit Jaiswal, Shantanu Deshpande, and RaunakMunot, all colleagues, launched Bombay Shaving Company in 2015. Shantanu was a software developer for McKinsey in the United States of America when it all started. Shantanu's curiosity was piqued after a casual conversation with a friend who was interning at Harry's, a New York-based shaving company. Shantanu realised that India could benefit from a revolution in the grooming space after his friend mentioned how shaving brands in America are challenging the likes of Gillette and PRO. Shantanu then surveyed his colleagues, relatives, and the general public about shaving practices and concluded that no one enjoys shaving because men despise the everyday routine. Bombay Shaving Company was born as a result of this. Bombay Shaving Company raised $ 9 million in funding since its inception and now sells more than 40 products across four categories (shaving, bath, beard and skincare.) Shantanu's Social Media Handles ⤵︎ Instagram @thebarbershopwithshantanu   / thebarbershopwithshantanu   Twitter @shantanukd   / shantanukd   ------------------------- 🎧 Stream Figuring Out episodes on Spotify: https://open.spotify.com/show/736rhmW... 📺 Watch Figuring Out episodes on YouTube:    • Figuring Out With Raj Shamani   ------------- Timestamps: 00:00 - Introduction 03:18 - Smaller cities are better than Tier 1 cities 06:38 - Why is greed good? 08:05 - Economy Vs Business in flights 13:36 - Flipkart Vs McKinsey 15:38 - Superpower of Founders 18:17 - How do you develop connection with your team? 24:15 - Raj’s biggest mistake in his entrepreneurship journey 26:19 - Biggest mistake of Shantanu in Bombay Shaving Company 29:49 - Founders should not be optimistic? 36:20 - Why did you choose entrepreneurship? 42:11 - Every successful person is privileged 44:05 - Wealth vs Privilege 50:38 - Parents on their kids success 54:45 - Biggest opportunity for our generation 56:51 - American Investment in India 57:27 - Story behind Bombay Shaving Company 1:04:50 - Large businesses vs startups 1:07:51 - Brands in India 1:11:52 - How to find the startup idea? 1:19:22 - How to judge the value system of Founders? 1:24:53 - 3 important things in startup ideas 1:27:32 - Most successful unsexy businesses in India 1:33:54 - Why Parachute is successful? 1:37:01 - Consumer brands in India 1:38:07 - Should businesses be profitable from beginning? 1:42:17 - How do founders make money? 1:47:13 - Work life balance 1:53:15 - Shantanu on his 18 hours work Linkedin post 2:00:14 - How to build a brand? 2:05:04 - Next big opportunity in India? 2:07:45 - How can we improve? 2:11:26 - Interview round for CEO of Bombay Shaving Company 2:17:22 - Conclusion ------------- My gear for shooting this video: Canon EOS 200D II 24.1MP DSLR Camera: https://amzn.to/3GuiPFK Canon EF50MM F/1.8 STM Lens: https://amzn.to/3WZOSoi Canon EF-S 18-55mm f/3.5-5.6: https://amzn.to/3ZpKBMy Yunteng Aluminium Tripod (Vct-690, Black): https://amzn.to/3ItEzV0 Zoom H6 All Black (2020 Version): https://amzn.to/3irUCIf Shure SM7B Cardioid Vocal Dynamic Microphone: https://amzn.to/3GPimiM Shure MV7 USB Podcast Microphone: https://amzn.to/3Xjy63d GODOX SL150II 150W LED Video Light: https://amzn.to/3XeN0aL ------------------ About Raj Shamani Raj Shamani is an Entrepreneur at heart that explains his expertise in Business Content Creation & Public Speaking. He has delivered 200+ speeches in 26+ countries. Besides that, Raj is also an Angel Investor interested in crazy minds who are creating a sensation in the Fintech, FMCG, & passion economy space. To Know More, Follow Raj Shamani On ⤵︎ Instagram @RajShamani   / rajshamani   Twitter @RajShamani   / rajshamani   Facebook @ShamaniRaj   / shamaniraj   LinkedIn - Raj Shamani   / rajshamani   • • • #Podcast #FiguringOut #RajShamani About Figuring Out Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.

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