Why Most Entrepreneurs Fail at Marketing | Andrew Wang on Business, Legacy & Real Estate

What does it really take to build businesses, survive tough economic cycles, and create a lasting legacy in Canada? In this episode of the Best of Markham podcast, I sit down with entrepreneur and developer Andrew Wang of Plenus Development. Andrew shares his journey from immigrating to Canada in 1997, to building multiple businesses, navigating the realities of real estate development, and launching the Legacy Builder Network to help connect experienced business owners with the next generation. We also discuss entrepreneurship, marketing, door-to-door sales, email marketing, wealth, immigration, legacy, and the changing opportunities facing young Canadians today. Andrew Wang: Company: Plenus Development Website: Plenus Development Email: [email protected] If you enjoy conversations about entrepreneurship, business growth, marketing, and the Markham business community, subscribe for more episodes. #Markham #Entrepreneurship #BusinessPodcast #RealEstate #Marketing #SmallBusiness #CanadianBusiness #LegacyBuilding Chapters: 00:00 Introduction 00:09 Meet Andrew Wang 01:17 The realities of real estate development 02:49 Entrepreneurship and long work hours 04:16 How Andrew gets clients 05:37 Why marketing matters in business 06:18 Door-to-door sales and email marketing 07:02 Marketing experiments and failure rates 08:01 Real estate door knocking strategies 08:45 Igor’s subscriber-to-client ratios 10:24 Andrew’s new project: Legacy Builder Network 12:20 Challenges facing young Canadians 13:28 Immigration, generations, and work ethic 14:28 Fitness, swimming, and daily habits 15:20 Favorite Markham business 16:02 Behind the Alley café in Unionville 16:12 How to contact Andrew Wang 16:38 Closing remarks About the host: Igor Klibanov is the CEO of Fitness Solutions Plus - A Markham-based personal training company, specializing in chronic conditions (like high blood pressure, type 2 diabetes, osteoporosis, arthritis, etc.). He was selected as one of the top 5 personal trainers in Toronto by the Metro News newspaper, endorsed by Mayor Frank Scarpitti, and delivered nearly 450 presentations to some of Canada's largest corporations, including IBM, American Express, Intact Insurance, Qualcomm and others. He is also the author of 20 books on exercise and nutrition, including 13 Amazon bestsellers. To learn more about Igor, visit https://www.FitnessSolutionsPlus.ca. To visit his author page on Amazon, check out https://amzn.to/3XCBQzt.