Ambient IoT in Action | Bluetooth Ambient Networks & Bluetooth Tracking

What does Ambient IoT look like in practice today? In this talk, Simon Ford, CEO of Blecon, explores how Bluetooth Low Energy Ambient Networks can bring tracking, sensing and visibility into real-world operations by using infrastructure that already exists. Rather than focusing only on devices, this session looks at the network side of Ambient IoT and why BLE is in a uniquely practical position today. Because Bluetooth is already built into phones, laptops, frontline mobile computers, ‪@ZebraTechnologiesGlobal‬ handhelds and existing wireless infrastructure, companies can begin building Ambient Networks without deploying dedicated reader infrastructure everywhere. Simon also explains how Ambient IoT fits alongside existing technologies: Barcodes for identification Passive RFID for close-range, high-speed reads Active Bluetooth Low Energy for longer-range detection, tracking and sensing The talk also covers the realities behind Ambient IoT devices themselves, including: the difference between today’s practical deployments and the longer-term Ambient IoT vision the role of printed batteries, solar and energy harvesting why physics and power constraints still matter how BLE Smart Labels and other Bluetooth devices act as a pragmatic stepping stone available now If you are exploring #AmbientIoT , #bluetooth #assettracking , #AmbientNetworks , #BLESmartLabels or #supplychainvisibility , this session gives a practical overview of what can be deployed today and where the technology is heading next. Chapters 00:00 Intro: Bluetooth Low Energy Ambient Networks 00:54 Wireless technologies for Ambient IoT 03:00 Where Bluetooth fits alongside barcodes and RFID 05:15 From identification to tracking and sensing 07:19 Ambient networks using infrastructure already in the field 11:51 The power reality behind Ambient IoT devices 16:11 BLE Smart Labels (chip, printed battery and flexible electronics) 20:54 Live demo: Ambient IoT in action today 📘 Learn more: https://www.blecon.net/ble-smart-labels 📄 Download the whitepaper: https://www.blecon.net/the-definitive... 💬 Watch the Smart Labels demo:    • Live Demo: Cloud Connected BLE Smart Labels   This talk was recorded at Embedded World 2026, Nuremberg, Germany as part of the Ambient IoT Alliance Track. ‪‪@bluetooth‬ ‪@draculatechnologies‬ ‪@inplaytech‬ ‪@MolexConnectors‬ ‪@epishineab‬ ‪@InfineonTechnologiesAG‬