La Familia que es DUEÑA de CADA OXXO de México… y de todo Monterrey

📘 Want to learn how to build wealth like these families? Download The Empire Manual — the 8 moves of Latin America's dynasties: https://payhip.com/b/J5tkU The Family That Owns Every OXXO in Mexico… and all of Monterrey An intimate and powerful biography of the Garza Lagüera family and the origin of the most discreet empire in northern Mexico. In this video, we explore how a group of partners led by Isaac Garza and Francisco Sada founded the Cuauhtémoc Brewery in Monterrey in 1890 with one obsession: to be completely independent. We trace the leap that changed everything—the first OXXO store in 1976—and how that "boring" idea grew into more than 23,000 stores where 13 million people shop every day, pay their electricity bills, and even store their savings. We also opened the treasure chest of FEMSA, owner of the world's largest Coca-Cola bottler, the 20% stake in Heineken they sold for billions, the Monterrey Rayados soccer team, and the Monterrey Institute of Technology and Higher Education (ITESM). And we reached the top: Eva Gonda de Rivera, the matriarch of a fortune close to $6 billion who prefers you never remember her name. A true story, without sensationalism and with a documentary approach, to understand how a dynasty is designed to never lose, controlling the daily life of an entire country without the country even noticing. Like, subscribe, and share to keep exploring worlds that almost no one ever sees. And tell us in the comments: if a single family owns the corner store, the soda on your table, and even your Sunday team, does competition really exist... or do we just imagine it does? The Dynasty That Follows: Mexico 👉    • La Familia MÁS RICA de MÉXICO… Son DUEÑOS ...   Garza Lagüera Family Eva Gonda de Rivera Eva Gonda Fortuna Garza Lagüera Dynasty Documentary Who Owns Oxxo? Oxxo Owners Oxxo History Oxxo First Store 1976 How Many Oxxo Stores Are There in Mexico? 23,000 Oxxo Stores in Mexico Oxxo Stores in Texas, USA What Companies Does FEMSA Own? FEMSA, Owner of Oxxo Coca-Cola FEMSA Bottler World's Largest Coca-Cola Bottler Cuauhtémoc Brewery History Isaac Garza Francisco Sada Grupo Monterrey History Richest Family in Monterrey Eugenio Garza Lagüera Eugenio Garza Sada and Tecnológico de Monterrey Tec de Monterrey Founder FEMSA and Heineken 20 percent FEMSA sells Heineken Monterrey Rayados owner FEMSA 390,000 employees FEMSA empire FEMSA family control 70 percent Richest women in Mexico Richest families in Mexico Latin American dynasties Hidden fortunes Economic power in Mexico Companies you use every day in Mexico Wealth documentary FEMSA OXXO documentary in Spanish Universe of fortunes The families that control each country #Fortune #Money #BusinessHistory #Business #Documentary #Biographies #Mexico #OXXO #FEMSA #GarzaLagüera #EvaGonda #CocaColaFEMSA #Monterrey #Dynasties