Jay-Jay Feeney: From 33 Years On Air to Building a Business From Zero

In this episode of The Morning Marketer we sit down with Jay-Jay Feeney, New Zealand radio icon turned podcast studio owner and co-founder of PodLab. Jay-Jay's journey started at a small New Plymouth radio station and turned into 33 years on air, including two decades on The Edge breakfast show and years hosting drive time on More FM. She left radio in 2024 at breaking point, and a week after resigning, the building that would become PodLab came up for lease. Using her broadcast experience and a leap of faith, she teamed up with her ex-husband and fellow radio veteran Dom Harvey to build a podcast studio from what was once a run-down music rehearsal space. Today PodLab is home to clients across Auckland, and Jay-Jay also co-hosts her own podcast, How To Have Sex, with sex and relationship coach Melissa Vranjes. In this conversation, Jay-Jay shares the mechanics of grabbing attention built over three decades of radio stunts, why she thinks most people quit their podcast around episode seven, and the real talk on hiring your first employee, dealing with online trolls, and building a business with your ex. Jay-Jay gives a candid, funny look at what it actually takes to reinvent a career after three decades in the spotlight, and proves that the scariest leaps often lead to the best opportunities. CONNECT WITH JAY-JAY: PodLab:   / podlabnz   Jay-Jay's Instagram:   / jjfeeneynz   Jay-Jay's YouTube: FOLLOW ROI IN MARKETING: Instagram:   / roiinmarketing   YouTube:    / @roimatawilkey   Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/