Shaping the 100X Natural American Hat Co Cowboy Hat with Emilio at Double R Hat House
We’re back at Double R Hat House in Elgin, Texas, for another incredible session with Emilio! In this video, Emilio expertly shapes a brand-new 100X Natural cowboy hat from American Hat Co for my wife, Lorena. Watch as we dive into the detailed hat-shaping process while chatting about the ins and outs of running a shaped-to-order cowboy hat store in South Texas. This isn’t our first collaboration with Emilio—two years ago, we shaped a stunning American 40X Evergreen hat. Check it out here: 40X Evergreen Hat Shaping Video. • American Hat Company Dealer Spotlight (Dou... Don’t miss our after-hours podcast with the Double R crew, where we discuss the hat industry, trends, and more: Podcast Video. • After Hours at Double R Hat House | Americ... Stay tuned for upcoming videos, including a full review of the 100X and 1000X Natural cowboy hats and an exclusive behind-the-scenes look at how the 1000X hats are made! 📍 Double R Hat House 📍 Location: Elgin, TX 📞 Contact: (512) 229-5652 🌐 Website: doublerhathouse.com Music Credit @steveglotzer Hold On #DoubleRHatHouse #AmericanHatCo #CowboyHats #CowboyHatShaping #HatIndustry #CustomCowboyHats #TexasCowboyCulture Join this channel to get our hat shaping school and much more. School membership are only the two highest levels. / @cowboycartel

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