Jack in the Box Knew About the E. Coli — The Memo Proves It

Fast food companies are among the most carefully managed brands on earth. Every response is reviewed by lawyers. Every crisis has a team. These companies have prepared for disasters more thoroughly than most governments prepare for anything. And sometimes — despite all of that — something happens so bad and so well-documented that even the best PR team can't make it go away. From the 1993 Jack in the Box E. coli crisis that killed four children (because a cooking temperature memo wasn't distributed), to the McDonald's hot coffee case where 700 prior complaints were documented and the temperature wasn't lowered, to Chipotle's five separate outbreaks in one year, to the pink slime in American beef that nobody mentioned until a food blogger pointed it out. This is the documented record. The documents are public. The cases are real. Which of these changed how you think about something? Drop it in the comments. Subscribe to Behind The Menu — here every week. #FastFoodScandals #FastFoodHistory #JackInTheBox #Chipotle #BehindTheMenu #FoodSafety #FastFoodDisasters #FoodDocumentary --- Boost your YouTube audience with vidIQ. Use this link to unlock 500 bonus credits when you upgrade to a premium plan: https://vidiq.com/r/?code=xJLe6u