동네 광고마저 힙한 미국 마케팅

Last year, the most popular domestic marketing video was "Feel the Rhythm of Korea," produced by the Korea Tourism Organization for overseas promotion. This video, shot in Seoul, Busan, and Jeonju, quickly expanded to include footage from other cities, surpassing 300 million views. Unlike previous public agency videos, this video was highly praised for its lack of celebrity Korean celebrities and its B-movie aesthetic, despite its hipness. In the United States, public and local agencies are much more active in marketing than in Korea, and the marketing team in Lexington, Kentucky, is particularly successful. They successfully shot humorous short videos featuring Lexington's signature horses and bourbon, which went viral on social media. Following the ASMR trend, they quickly produced "Neigh-SMR," featuring horses eating food, which surpassed 2 million views. Recently, when Netflix's "The Queen's Gambit" revealed that Beth Harmon grew up in Lexington, Lexington collaborated with a hotel in Lexington to create a room decorated exactly like her home and released it. [Visit LEX Site]    / lexkycvb   [Reference Video] You Can Lead a Horse to Water...    • You Can Lead a Horse to Water...   Why the Long Face?    • Why the Long Face?   So Hungry I Could Eat a Horse    • So Hungry I Could Eat a Horse   Raised in a Barn    • Raised in a Barn   NEIGH-SMR (aka Horse Eating ASMR) - 2019 (2M Views)    • NEIGH-SMR (aka Horse Eating ASMR)   Making Of The Harmon Room at 21c    • Making Of The Harmon Room at 21c   The Queen’s Gambit | Official Trailer | Netflix    • Video