Augmentum x CreatorWorks: How B2C Brands Built the Creator Playbook - And Why B2B Is Now Copying It
A live session with Sambhav Chadha, Founder & Director of Augmentum Media & Max Nimmo, Founder of CreatorWorks, breaking down the system B2C brands have used to make creators a core performance channel - and what B2B marketers are taking from that playbook right now.
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