The Perry Tait Interview Part 2: Change, Pricing and the Future of Window Cleaning

Are window cleaners really held back by their tools — or by the way they think? In Part 2 of my conversation with Perry Tait, founder of Future of Cleaning and creator of Reach-iT window cleaning tools, we move beyond equipment and into mindset. Perry shares his thoughts on why some window cleaners resist change, get locked into brand loyalty, or hesitate to invest in tools and education that could make them more efficient. We also talk about one of the biggest pricing traps in the trade: feeling guilty for charging the same price when better tools and better technique help you finish the job faster. As Perry puts it, customers are not just buying your time — they are buying clean windows, reliability, convenience and trust. This episode also explores global differences in window cleaning, including UK route work, Australian cleaning frequencies, commercial “pride lines,” drones, nano coatings, tap-water cleaning, and what new window cleaners should be studying if they want to build a stronger business. We finish with an honest conversation about criticism, public mistakes, innovation, and what it takes to keep going when you are trying to do something different in the industry. This episode is powered by Squeegee App — the software I use to schedule my window cleaning business. Whether it’s scheduling, reminders, quoting, or invoicing, Squeegee App has it all. Sign up with the following code and save 10% for the first 12 months: https://sqgee.com/signup/mcrae To check out the Reach-It tool range, here's the link: https://www.futureofcleaning.com/ But if other brands are your preference, here are some of my favourite places to buy tools: http://www.windowcleaningworld.com/ https://windowcleaner.com/ https://windowcleaningwarehouse.co.uk/ https://usa.windows101.com/shop